Thursday, July 15, 2010

scoop scoop, yum yum contest

Ruggles, gotta get me some....more!

Grab your bowl and grab your spoon Ruggles Premium Ice Cream announced that it wants fans of the frozen treat’s popular radio commercial to create their own version of the company’s catchy jingle and enter to win an impressive array of high-tech prizes in the “Ruggles Scoop Scoop Video Contest.” The online contest will run throughout July, also known as National Ice Cream Month.

To enter, visit, download the jingle’s music and words, and by using a digital or video camera, or cell phone camera, create a video version of the famous Ruggles jingle. The Web site will contain rules, a sample video and instructions for uploading contest entries.

“Our popular jingle always ranks high on the list of commercials you sing with,” explains Penny Baker, marketing director for Ruggles. “We can’t wait to see the videos as our own ‘ice cream idols’ get creative. It’s a fun way to celebrate the summer ice cream season and win some fantastic prizes at the same time.”

Videos will also be available via the Ruggles Premium Ice Cream Facebook page, with updated “scoops” posted on Twitter throughout the contest via

Participants must be 18 years or older to submit an entry, but anyone can star in the video, such as family members, children, or church choirs, for example. Winners will be announced on July 30, 2010.

ALSO....for discount tickets to any summer sweet treat that Smith Dairy/Ruggles can grab discount coupons at Smith Dairy under SAVE MONEY!

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